Animated Emails

Animated EmailMake no mistake about it, we do live in an entertaining world!  And, whatever entertains us the most is going to get our attention.  That is why the talented e-mail marketing experts at Pathmaker Marketing LLC stand ready to help you design and employ a major technological breakthrough – – Animated E-Mails!

One of the main things that you need to know, and keep in mind, regarding Animated E-mails is the fact that the methods used to generate Animation on a Web page are restricted for an E-Mail.  For example, websites can use FLASH, JAVA and a variety of other technologies.  With E-Mails, however, the major technology is Animated Gifs.

Most professional email marketing services will tell you that Animated Gifs is “old school,” and has been around for quite some time.  Like most forms of technology, there are a number of people around who dabble in this particular medium without being really proficient in it.  That’s where Pathmaker Marketing LLC , an email marketing firm, comes in— as they are  qualified, experienced, and immensely prolific!

While Animated Gifs is “the way to go,” it is not without its restrictions.  For example, a Gif with a lot of frames creates a large file, which causes the E-Mail to load slowly.  In a day when two seconds seems like an eternity, a slow opening E-Mail runs the risk of immediate deletion.  Too, while most E-Mail Boxes will display Animated Gifsjust fine, Outlook 7 is an exception.

Still, within these parameters creativity can abound.  Check out the addresses below to see some of the better Animated Gifs currently on the Internet:

                                    http://stylecampaign.com/blog/?p=72

                                    http://stylecampaign.com/blog/?p=96

Pathmaker Marketing LLC recently accepted the challenge of something totally spectacular – – including a countdown within a client’s E-Mails!  The process began by creating a countdown for their Website (for an example of a countdown on a Website go to http://www.flashxml.net/countdown.html).  With a visual style to work with we were able to develop animation for their E-Mails, and were able to dovetail it with their Website countdown (http://jerusalemprayerteam.org/email/archive/0818.asp). While it appears that the countdown is actually taking place in the E-Mail, this is an illusion that we created, giving only the impression of a countdown.  This was accomplished by using only fifty-three (53) frames, thus making it a manageable size.

To learn how, exactly, you and your Company can benefit from an Animated E-Mail Program prepared by an email marketing specialist you need to contact Pathmaker Marketing LLC to schedule a private phone conversation as quickly as possible.  After all, you want to entertain everyone you send E-Mails to!

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